7 students from various disciplines of study were selected to design a container for nurses of KTPH’s ENT (ear, nose & throat) clinic to clean and disinfect the flexible fibreoptic scopes within the constraints of a cramped working space. The final design of the container and workarea must also eliminate or reduce the strong smell […]

In this studio, students were tasked to look into the aspect of mobility scooters and how one could possibly make it more elderly friendly. A particular model of the mobility scooter was given to work on. Research was conducted through interviews and studying currently available mobility scooters in the market. Data points from, comfort, ergonomics, […]

This is the first project in a series that will provide holistic solutions to find out possible market entries for Panasonic’s Appliances for Home Use. Students conducted focus group interviews with respondents in Singapore and Taipei to gain insights of common brands, how consumers use appliances
at home.

Panasonic has commissioned LWC-S to conduct feasibility studies on bringing its New Factory Solution Business to the ASEAN region, with Singapore as the starting point of study. SP students conducted interviews and surveys to determine Singapore MGR and F&B companies’ preferences for and concerns towards factory farmed vegetables, and also Singapore consumer behaviour and preferences […]

In this 4th studio project, Panasonic aims to explore ways to use their existing cutting-edge digital signage technologies to engage and enhance communications as well as productivity for their audiences. A project team consisting of lecturers and students from the School of Business and the School of Design partook in studio activities to understand users’ […]

The objective of this project is to discover consumer lifestyle trends within three cities (Kuala Lumpur, Ho Chi Minh City and Jakarta) in order to recommend ways for electronic home appliances to adapt. A group of 12 students from the SP Business School conducted this research using qualitative interviews and Design Thinking to extract insights […]

This is a studio project that will provide holistic solutions to improve and maintain the positive experiences of consumers in Asia Pacific with respect to snack packaging. This includes an observation trip to Jakarta and Kuala Lumpur to observe approximately 16 local respondents and understand their snacking habits and packaging preferences.

The team went to Beijing, China for observations and interviews with respondents, and helped Mondelez to develop product concepts during the workshop. The students also made low-resolution prototypes for co-creation sessions with respondents.

This is the first Living Lab studio project, in a proposed series, that will provide holistic solutions to improve the experience of potential patients and caregivers using Hill-Rom’s range of products for prevention of Pressure Ulcers. This include undertaking observations, surveying and interviewing of respondents to discover and further understand causes of concerns, unmet needs […]